Why Win+Win = WIN

In days gone by, a good partnership proposal demonstrated a win-win relationship between the organisation and their prospective corporate partner. But not anymore!

Increasingly sophisticated partnerships between corporate and not-for-profit organisations have upped the ante and businesses are now looking for a six-fold win.  One where the company, their consumer, employees and shareholders win, along with the non-profit organisation and the community it serves.

So next time you are approaching a potential corporate partner – make sure your proposal or pitch addresses how the partnership will ensure:


OKP has increasingly being called on by both the not-for-profit and corporate sectors to facilitate the establish partnerships. Whether you have community-business partnership program or looking to instigate one, OKP have the experience and expertise to put you on the path to success.

For more information please contact Julie Johnson on 1300 721 799 or email Julie at juliejohnson@okp.com.au.


PS…In our view the proposal outlining the partnership proposition contributes around 25% to the overall success of securing a successful and sustainable corporate partnership.


May 2013

Contact OKP on:       1300 721 199      www.okp.com.au       enquiries@okp.com.au

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